- Tiny Big Spark
- Posts
- Engineering Flow: Building Startup Teams That Scale
Engineering Flow: Building Startup Teams That Scale
Maximize delivery, reduce burnout, and align talent for high-impact results
Engineering Flow: Designing Teams That Deliver Without Burnout
Understanding the Trade-offs in Startup Team Structure
Startup engineering teams evolve fast, and what works at one stage often becomes a bottleneck at the next. The key is not chasing a “perfect” structure—it doesn’t exist—but understanding trade-offs and making intentional choices.
Consider a post-Series A B2B SaaS with 18 engineers, 3 PMs, and 2 designers. Backend, frontend, and native mobile apps need to ship. The team is growing, and demands are outpacing coordination.
Earn a master's in AI for under $2,500
AI skills aren’t optional anymore—they’re a requirement for staying competitive. Now you can earn a Master of Science in Artificial Intelligence, delivered by the Udacity Institute of AI and Technology and awarded by Woolf, an accredited higher education institution.
During Black Friday, you can lock in the savings to earn this fully accredited master's degree for less than $2,500. Build deep expertise in modern AI, machine learning, generative models, and production deployment—on your own schedule, with real projects that prove your skills.
This offer won’t last, and it’s the most affordable way to get graduate-level training that actually moves your career forward.
Scenario 1: Technical Teams
At first, engineers are grouped by skill: frontend with frontend, backend with backend, mobile with mobile. Early wins:
Deep skill-building in each domain
Full visibility over technical craft
But challenges emerge:
Every project is cross-team; dependencies slow progress
Frontend engineers wait on backend APIs
Mobile engineers struggle with APIs optimized for web
Backend feels disconnected from product outcomes
Tip: Skill-based teams excel early, but plan for eventual cross-functional alignment to prevent silos and friction.

Squads: Business-Aligned Teams
To address cross-team friction, startups often move to squads, grouping engineers around a business domain rather than a technical stack.
Benefits of squads:
Clear focus on delivering business outcomes
Natural cross-functional collaboration
Improved team dynamics and ownership
Challenges:
Core technical work and framework updates often get neglected
Technical debt accumulates unnoticed
Engineers may feel isolated within their stack
Tip: Schedule dedicated time for squad members to work on foundational technical tasks. Even 10–20% of a squad’s capacity devoted to core work can prevent long-term slowdowns.
Voice AI: Get the Proof. Avoid the Hype.
Deepgram interviewed 400 senior leaders on voice AI adoption: 97% already use it, 84% will increase budgets, yet only 21% are very satisfied with legacy agents. See where enterprises deploy human-like voice AI agents - customer service, task automation, order capture. Benchmark your roadmap against $100M peers for 2026 priorities.
Chapters: Sharing Expertise Across Teams
Chapters (or Communities of Practice) group engineers by skill across squads. For example, all frontend engineers meet regularly to:
Share technical knowledge
Align on standards (linting, libraries)
Coordinate framework updates
Benefits:
Faster knowledge dissemination
Reduced duplicated effort
Accelerated seniority growth
Drawbacks:
Engineers pulled from squads may delay feature delivery
Prioritizing chapter tasks versus squad work can create conflicts
Tip: Formalize the percentage of time allocated to chapter work (~20% works well) and communicate it clearly. Balance ensures knowledge growth without derailing product delivery.
Debt sucks. Getting out doesn’t have to.
Americans’ credit card debt has surpassed $1.2 trillion, and high interest rates are making it harder to catch up (yes, even if you’re making your payments). If you’re in the same boat as millions of Americans, debt relief companies could help by negotiating directly with creditors to reduce what you owe by up to 60%. Check out Money’s list of the best debt relief programs, answer a few short questions, and get your free rate today.
Core Teams and One-Shot Projects
Core Teams
To handle technical debt and transversal projects, some startups create a dedicated core squad. This squad focuses solely on:
Large-scale technical projects
Framework updates
Infrastructure improvements
Pros:
Concentrated focus on technical complexity
Reduced interruption for product squads
Cons:
Product squads may struggle without key expertise
Core squad engineers may feel disconnected from product outcomes
Constant negotiation over who contributes what
One-Shot Projects
Some startups instead assign engineers temporarily to tackle specific technical projects.
Clear start and end dates
Defined scope and resources
Challenges:
Project duration uncertainty
Temporary team disruption
Burnout risk if timelines extend unexpectedly
Tip: Define success criteria and deadlines upfront. Accept adjustments early to prevent wasted effort and morale drops.
Why You Should Cancel Your Car Insurance

You could be wasting hundreds every year on overpriced insurance. The experts at FinanceBuzz believe they can help. If your rate went up in the last 12 months, check out this new tool from FinanceBuzz to see if you’re overpaying in just a few clicks! They match drivers with companies reporting savings of $600 or more per year when switching! Plus, once you use it, you’ll always have access to the lowest rates; best yet, it’s free. Answer a few easy questions to see how much you could be saving.
Learn More
Staff Engineers: The Multiplier Effect
The most effective approach combines staff engineers with squads and chapters. Staff engineers:
Are highly autonomous
Move across squads where they add the most value
Act as individual contributors and force multipliers
Key benefits:
Strategic oversight across projects
Mentorship and guidance without daily management load
Facilitate technical alignment and updates
Example:
Backend staff engineer assists squad B while leading a React upgrade for the entire web platform
Staff engineers organize “update days” for dependency updates, changelogs, and tests
Engineers in product squads focus on delivering features, trusting staff to handle transversal work
Tip: Empower staff engineers to act with autonomy but keep them accountable for impact. Their effectiveness multiplies team velocity when clearly aligned with organizational priorities.
Final Thought:
Startup teams evolve through technical teams → squads → chapters → core squads → staff engineers. Each step addresses new challenges while introducing trade-offs. The key is intentional alignment: clarity on priorities, visibility into hidden work, and strategic allocation of talent. Done right, this approach maximizes delivery, reduces burnout, and scales both team capacity and technical excellence.
What’s your next spark? A new platform engineering skill? A bold pitch? A team ready to rise? Share your ideas or challenges at Tiny Big Spark. Let’s build your pyramid—together.
That’s it!
Keep innovating and stay inspired!
If you think your colleagues and friends would find this content valuable, we’d love it if you shared our newsletter with them!
PROMO CONTENT
Can email newsletters make money?
With the world becoming increasingly digital, this question will be on the minds of millions of people looking for new income streams in 2025.
The answer is—Absolutely!
That’s it for this episode!
Thank you for taking the time to read today’s email! Your support allows me to send out this newsletter for free every day.
What do you think for today’s episode? Please provide your feedback in the poll below.
How would you rate today's newsletter? |
Share the newsletter with your friends and colleagues if you find it valuable.
Disclaimer: The "Tiny Big Spark" newsletter is for informational and educational purposes only, not a substitute for professional advice, including financial, legal, medical, or technical. We strive for accuracy but make no guarantees about the completeness or reliability of the information provided. Any reliance on this information is at your own risk. The views expressed are those of the authors and do not reflect any organization's official position. This newsletter may link to external sites we don't control; we do not endorse their content. We are not liable for any losses or damages from using this information.





Reply